Threads of Sindhi Heritage: Empowering Women Artisans

Preserving cultural heritage and fostering women’s financial independence in rural Sindh 

In the heart of Sindh, generations of women artisans have quietly kept the vibrant heritage of Sindhi handicrafts alive by crafting ralli quilts, date palm baskets, ajrak-inspired appliqué, and intricate embroidery.

Through our collaboration with Sindh Rural Support Organization (SRSO), this project documents the journey of these women as they transform their skills into a source of financial independence, social recognition, and cultural pride.

By building social capital, through trust, collective work, and leadership, these artisans are not only strengthening their households but also reshaping patriarchal norms in their communities. Each stitch tells a story of resilience, empowerment, and heritage.

 

Artisan communities interviewed
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Artisans interviewed
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From Silence to Influence

Through their craft, women artisans in rural Sindh are achieving a level of financial independence that was once unimaginable. Their earnings now contribute to household expenses, allowing them to participate in decision-making and support their children’s education.

“Like males, I also give my share in household expenses.” 

With support from SRSO, artisans have converted their traditional skills into micro-enterprises. Some women have opened village shops for raw materials, while others take custom orders for brands like Khaadi and Habitt, proving that heritage crafts can generate modern livelihoods.

I took a Rs. 40,000 loan from SRSO to set up my shop. When floods came, I rebuilt my home, and now I’ve taken another loan to restart my business.

For many artisans, empowerment is also about mobility and social recognition. Women who were once confined to their homes now travel to cities, attend exhibitions, and send orders nationwide. This visibility reshapes gender norms in their communities.

We were not even allowed to step outside, but now we travel to Karachi and Islamabad for exhibitions and send our products across Pakistan.

Challenges & Resilience: Stories of Women Artisans

Rehmat – Crafting With One Hand

27 years ago, Rehmat lost her hand in a farm accident. With encouragement from her artisan sisters, she returned to embroidery, turning resilience into livelihood.

Breaking Language Barriers

In a community where some women could not speak Sindhi, LSO leaders bridged the gap—helping them communicate with buyers and fulfill orders nationwide

Tribal Conflicts Splitting Communities

Tribal disputes forced some artisan groups to split, reducing their workforce and income indicating importance of social capital.